Cookie Policy
1. Scope of This Cookie Policy
This Cookie Policy explains how worldfootballportal.com uses cookies and similar technologies when visitors access the site. The website is published by World Football Portal and is available at worldfootballportal.com. The policy applies to every language version of the site, including its English, Turkish, German, Spanish, French, Portuguese, Italian, Russian, Arabic, Japanese, Hindi, Indonesian and Chinese editions.
It describes which cookies and similar technologies are placed on a visitor’s device, as well as the purposes for which they are used. These technologies may support consent management, advertising services, website analytics and the delivery of live football information, including scores, fixtures, standings, squads and top scorers sourced from ESPN and FotMob.
Questions about cookies, consent or the technologies used on the website can be raised through the contact page at /contact/.
2. What Cookies Are
Cookies are small text files stored by a website on a visitor’s device. They may contain a session identifier, preferences, language settings or information about how the site was used. Their purpose is modest but practical: they help preserve continuity between pages and support features that cannot operate without a basic record of activity.
Similar technologies serve different functions. Local storage keeps larger amounts of site data directly in the browser, while a tracking pixel records a visit through an image request. Cookies can also support consent management, advertising and measurement. worldfootballportal.com uses Google Analytics 4 with measurement ID GT-PZQ3T4X5 and Google AdSense with publisher ID ca-pub-7018116042638207, with Complianz managing consent under GDPR and ePrivacy requirements.
3. Categories of Cookies
Strictly necessary cookies keep worldfootballportal.com running. They handle sessions, protect the site against misuse and support security functions that cannot be switched off without disrupting the service.
Preference cookies remember choices such as language and display settings, allowing pages to reappear in the format selected. Analytics cookies count visits and show which pages are read, with Google Analytics 4 using the measurement ID GT-PZQ3T4X5 and no advertising features enabled. Advertising cookies support the display and measurement of ads through Google AdSense, which uses the publisher ID ca-pub-7018116042638207.
4. Advertising Cookies
worldfootballportal.com is funded by advertising. Google AdSense serves advertisements under the publisher ID ca-pub-7018116042638207, supporting the site’s football coverage and commentary while keeping the service available to readers.
Google and its partners may use cookies or similar technologies to serve and measure advertising. The information used may include a visitor’s prior visits to worldfootballportal.com and to other websites. The site does not control third-party cookies placed through advertising services, and users can manage cookie preferences through their browser settings.
Google provides a way to opt out of personalised advertising. This setting does not remove advertising altogether, but it limits the use of information about a visitor’s activity when ads are selected and delivered across the web.
5. Analytics Cookies
Google Analytics 4 is used on worldfootballportal.com with the measurement ID GT-PZQ3T4X5. It records page views and session information, together with an approximate location derived from the visitor’s IP address and referral information. Advertising features are not enabled in Google Analytics 4.
The information is used in aggregate to show how visitors move through the site, which pages attract attention and where the presentation can be improved. It provides a broad view of site use rather than a detailed account of any individual session.
Analytics data is retained for 14 months. The Complianz consent banner manages the site’s GDPR, ePrivacy, CCPA and KVKK cookie controls, subject to the visitor’s cookie choices.
6. Consent Choices
A consent banner from Complianz appears when a visitor first arrives at worldfootballportal.com. The visitor may accept all cookies, refuse optional cookies, or save a choice for each available category. This control gives each visitor a clear say over how non-essential technologies may be used while browsing the site.
The saved selection can be changed later through the banner or the relevant consent controls. Necessary cookies always remain active because worldfootballportal.com cannot operate without them. Their function supports core site operations rather than optional content or advertising activities.
7. Controlling Cookies in Your Browser
Visitors can manage cookies through their browser settings. These controls allow existing cookies to be deleted and may be used to block cookies from being stored on a device. The available options vary by browser, and blocking cookies can affect the operation of some pages, including features that depend on stored preferences or similar site functions. A page may therefore fail to load correctly or display less information when cookies are blocked.
Blocking cookies on worldfootballportal.com does not prevent interest-based advertising from appearing on other websites visited later. Separate controls may be available through the advertising options provided by those services and through any relevant browser setting. These controls work alongside, rather than replace, the consent choices offered on this site.
8. Legal Basis for Processing
worldfootballportal.com follows the GDPR, the ePrivacy rules applicable in EU member states, the CCPA where it applies to visitors in California, and Turkish data protection law. These frameworks govern the collection and use of information through cookies and related site functions.
Necessary cookies support the site’s basic operation and do not require consent. Other cookies are used only with the visitor’s agreement. Consent can be changed or withdrawn through the Complianz consent banner, which allows cookies to be reviewed and adjusted.
9. Policy Updates
This Cookie Policy is reviewed when worldfootballportal.com changes or when relevant legal requirements change. Its provisions may therefore be revised to reflect the site’s operations, the use of cookies, and the continuing application of the GDPR, ePrivacy, CCPA and KVKK.
The date of the latest update appears at the top of this page. That date identifies when the published version of the policy was revised and provides a clear reference point for readers reviewing the information.
Because site practices and legal requirements can change, readers should return to this page from time to time. A careful re-read ensures that any changes to the Cookie Policy are noticed and that the current description of cookie use remains readily available.
10. Contacting the Publisher
Questions about this cookie policy, including how cookies are used or how consent can be managed, should be sent to World Football Portal through the contact page at /contact/. The addresses listed there provide the appropriate route for cookie enquiries, data protection requests and complaints concerning the handling of personal information.
A complaint may also be escalated to the relevant supervisory authority. The contact page should be consulted for the current details needed to identify the appropriate authority and submit the matter correctly.